Loewe Announces New Totoro-themed Collection

Who said fashion isn’t fun? Certainly not Loewe who has just revealed a new collection based on Hayao Miyazaki’s 1988 masterpiece, ‘My Neighbor Totoro’.

Hayao Miyazaki wrote and directed My Neighbor Totoro in 1988 but the film has since developed into a cult classic with the film's titular character becoming an iconic emblem of Studio Ghibli.

The range includes a line of bags, T-shirts, hoodies and knitwear with emblems of beloved characters including Chu-Totoro, Chibi-Totoro and the infamous soot sprites known as Makkuro-Kurosuke.

It’s not just the brand’s ready-to-wear that is getting the Totoro treatment, you’ll also find the cutest round Totoro lounging on the cult Hammock Bag and fuzzy black dust bunnies running across the Puzzle Bag. With its message of creativity, we couldn’t think of a better collection to start off the new year with. The range will drop January 8th and can be shopped online and instore at the brand’s pop-up shop in Hong Kong.

同場加映：最值得入手 Loewe 手袋！

While we wait for the new collection to drop, here are a few of Loewe’s most iconic totes you can shop now.

(1) Gate Bag

One of the brand’s most popular styles, the Gate bag is made from textured and smooth leather that'll look even better with time and wear. It's designed in an equestrian-inspired saddle shape and stamped with the label's updated anagram.

(2) Animal Bag

A piece of true craftsmanship, Loewe’s Animal bag has been artfully hand-cut, folded and assembled in Spain from a single piece of leather. Coming in a range of vibrant hues, it’s the perfect antidote to dull winter dressing.

(3) Puzzle Bag

Arguably the brand’s most popular design, the Puzzle was first designed by Jonathan Anderson back in 2014, and it's remained a cult piece ever since. Expertly crafted in Spain from leather, it’s detailed with hand-painted black edges that really emphasize the origami-inspired panels.